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BD 2

Belle DIVA is a luxury womenswear boutique located in an exclusive walkway in the quaint village of Knowle and has established its reputation as one of the Midlands most exciting fashion destinations.

BD 2

Belle DIVA is a luxury womenswear boutique located in an exclusive walkway in the quaint village of Knowle and has established its reputation as one of the Midlands most exciting fashion destinations.

Our Ethos

The shop was opened in March 2010 by Jayne Vaughan who, along with her highly experienced sales team, pride themselves on offering the ultimate shopping experience to each and every one of their clients. 

Our Collections

Our collections are eclectic, unusual, and edgy, with many being unavailable online and stocked exclusively in luxury boutiques across the globe.

With established brands such as Ania Schierholt, D.Exterior, Fabiana Filippi, High by Claire Campbell and Sarah Pacini, to name just a few, Belle DIVA is a haven of all that is fashion.

Our Services

We pride ourselves on delivering the ultimate customer service. Belle DIVA is a complete shopping experience, paying special attention to all our clients.

We offer a styling service that is unique to every client. Our stylists work with each individual to find the perfect pieces that both look chic and feel fabulous.

Our Tailoring

We understand how important it is for a piece to fit perfectly, which is why we offer bespoke tailoring and alterations. Whether you need trousers taking up or a dress taking in, we ensure each piece fits perfectly. 

Our Team

jayne 100

Jayne
Vaughan

Owner

nikki 100

Nicki
Boffey

Manageress

natalie 100

Natalie
Cornwell

Social Media Consultant

Scissors cutting fabric

Anita
Baker

Tailoress

What people say about Belle Diva

Well, where do I start? Of course, there’s the clothes – all are stylish and individual. But what I truly love is the fact that you will leave the shop looking and feeling fantastic – they won’t let you buy something if it’s not quite right! 

Lindsey J

The service that I experienced at Belle DIVA was magnificent. I was advised on what to wear and how to accessorise the outfit which was a great help. I will definitely be telling everybody to go Belle DIVA for that something special.

Jennifer P

The service that I experienced at Belle DIVA was magnificent. I was advised on what to wear and how to accessorise the outfit which was a great help. I will definitely be telling everybody to go Belle DIVA for that something special.

Rebecca H

The service that I experienced at Belle DIVA was magnificent. I was advised on what to wear and how to accessorise the outfit which was a great help. I will definitely be telling everybody to go Belle DIVA for that something special.

Kathy P